Four Publishers Join Yahoo Consortium

Posted Thursday, February 21, 2008 12:00 am

By: E&P Staff Four new publishers have joined the Yahoo alliance.

Shaw Newspapers and its 25 daily and weekly publications, The Buffalo (N.Y.) News, The Erie (Pa.) Times News, and The Columbian in Vancouver, Wash., are the newest members.

"Yahoo's continued momentum with the newspaper industry shows that current and new consortium members value the opportunity to combine the newspapers' own unmatched local news and deep local advertising relationships with Yahoo's leading technologies and extensive online audience," Lem Lloyd, vice president, newspaper consortium for Yahoo, said in a statement.

With these latest publishers, one-third of the country's daily newspapers are part of the partnership. The alliance stands at 634 newspapers overall.

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Four Publishers Join Yahoo Consortium

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