A common way to tackle misinformation, especially health misinformation, is to ignore it. And this is a strategy often employed by authority figures — sidestep the misinformation, don’t give it airtime, and it might just go away.
But the results of a new study suggest that this method of combatting health misinformation is less effective than addressing and then debunking misinformation head on. The results were published Nov. 10 in BMJ Global Health.
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