Broker says it's a seller's market for newspapers p. 14

By: Mark Fitzgerald Broker says it's a seller's market for newspapers p. 14

FOR THE FIRST time in years, there is a seller's market for newspapers, according to the broker firm, Bolitho-Cribb & Associates.
"The Stauffer Communications and Park Communications deals indicate that the interest in acquisition of newspaper companies is extremely good at the present," the company said in its fall report. "We continue to have far more buyers than newspaper properties available." Following is the Bolitho-Cribb assessment:
? Daily Newspapers: "Very actively sought at 8 to 12 times cash flow and 1.5 to 2 times revenues."
? Large Non-Daily Newspapers: "Actively sought at 6 to 8 times cash flow and 1 to 1.5 times revenues."
? Suburbans: "Moderate activity at 6 to 8 times cash flow and .75 to 1.25 times revenues."
? Small Weekly Newspapers: "Moderate activity at up to 6 times cash flow and .75 to 1.25 times revenues. [Community] quality of life adds value."
? Shoppers: "Moderate activity at up to 6 times cash flow and .75 to 1 times revenues."
? Specialty and Niche Publications: "Actively sought at 6 to 8 times cash flow and 1 to 2 times revenues."