Forget the link tax. Focus on one key metric to 'save local news'


Is the link tax dead?

The Canadian government, faced by heavy opposition from many news publishers, blinked Wednesday when regulators and Google agreed to an “exemption” from the controversial Online News Act, set to take effect Dec. 18. Google will continue to link to Canadian news online, and will pay about $100 million a year into a new fund to support “news.”

With that move — and with Meta having pulled news out of Canada earlier this year — the link tax idea may be ending its life in politics in North America.

That would be good news for all who care about rebuilding local news.

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