In 2024, media companies must hit the platform reset button

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It’s been a long time coming. But 2023 has signaled that it’s finally time for publishers to reconsider the volatile, often one-sided, relationship that many of them have with some of the biggest tech platforms. 

Media companies have been impacted by multiple developments over the past year, as platforms have progressively deprioritized news, canceled or reduced their news-related programs and products, or made the presence of news content on their platforms much less user-friendly. ...

With that in mind, here are seven recommendations for publishers as they reassess what their relationships with platform providers should look like.

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