I founded The Markup with the idea that striving for vague concepts like “objectivity” or “fairness” can lead to false equivalents. A better approach, I believe, is for journalists to seek a hypothesis and assemble evidence to test it.
At The Markup we pioneered an array of scientifically inspired methods that used automation and computational power to supercharge our journalism. Reflecting on our work, I came up with 10 of the most important lessons I’ve learned using this approach.
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