NAA by the Bay: Annual Convention Kicks Off in San Francisco

By: Greg Mitchell The Newspaper Association of America kicked off its annual convention in San Francisco with a board meeting on Saturday and a pair of panels and a party at SBC Park, the Giants' home field, on Sunday. Panels continue Monday and Tuesday, along with the Associated Press' annual meeting on Monday, followed by a lunch with New Mexico Gov. Bill Richardson, and a lunch on Tuesday with California Gov. Arnold Schwarzenegger.

The Sunday-night ballpark party was sponsored by Parade, but competitor Life was also in the event's press packet -- with a special giveaway, no less -- and USA Weekend announced a new newspaper partner, the Milwaukee Journal Sentinel, which will start distributing the magazine on May 22.

Panels at the Fairmont Hotel on Sunday looked at Smaller-Market Solutions and "Shaping Your Multi-Platform Future." The latter event included reps from Google,, Knight Ridder, the San Francisco Chronicle, and The Bakersfield Californian, among others.

After a welcoming addresses and NAA reports Monday morning, Greg Bogich, director of Media Marketing at Valassis Integrated Solutions, will talk about selling newspapers to advertisers.

Monday night's party will be at the Asian Art Museum, sponsored by Hearst, King Features, and the home team, the San Francisco Chronicle.

A Tuesday morning panel on sourcing and the shield law features Judith Miller and Arthur Sulzberger Jr. from The New York Times, attorney Bruce Sanford, Joan Walsh of, and Tom Curley, president and CEO of the AP. The NAA luncheon with Schwarzenegger is sponsored by Goss.


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