News execs fear ‘end of our business model’ from AI unless publishers ‘get control’ of their IP


Executives at The Guardian, Financial Times and Le Monde agree publishers must get acknowledgement — and payment — for their news content.

Otherwise, Le Monde chief executive Louis Dreyfus warned at the Deloitte and Enders Media and Telecoms Conference 2023 last week, it could spell “the end for our business model.”

The news bosses all expressed fears over the use of the publications’ content in training AI large language models like ChatGPT without any licence or payment model in place — let alone credit. Some, including Telegraph Media Group chief executive Nick Hugh, also warned about the risk to trust from generative AI content.

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