NPR named veteran audio executive Collin Campbell as its new podcast chief on Thursday as part of an effort to stabilize its role as a key player in the increasingly crowded field.
"People who are looking for news and information on topics are just facing a really confusing mix," Campbell said in an interview ahead of the announcement. "You can't sort between the output of a group of journalists that have the goods and have the boots on the ground, and a bunch of people [simply] talking about it. We have to really look at ways to stand out and show what we do and how we do it."
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