Publishers’ group warns that generative AI content could violate copyright law

A publishers’ trade association — which includes The New York Times, The Washington Post, Disney and NBCUniversal — is reminding members that AI tools built on their archives could break copyright laws.

According to a draft of guidelines from Digital Content Next that was shared with Marketing Brew, “copyright laws protect content creators from the unlicensed use of their content” and “use of copyrighted works in AI systems are subject to analysis under copyright and fair use law.” Additionally, it says that “most of the use of publishers’ original content by AI systems for both training and output purposes would likely be found to go far beyond the scope of fair use as set forth in the Copyright Act and established case law.”

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