This week, Editor & Publisher Magazine’s official weekly podcast, “E&P Reports,” features two exclusive interviews conducted by managing editor Evelyn Mateos:
1) Nick Johnson, McClatchy head of advertising, and 2) Janet DeGeorge of Classified Executive Training. Each discusses what today’s sales model would look like for media companies if they started from scratch. In addition, DeGeorge shares tips for ad reps and success stories taking place in newsrooms around the country. Don’t miss Mateos’ related story, “Reinventing the Wheel” online and in this month’s issue.