South China Morning Post Uses AI to Track Reader Loyalty

Posted Wednesday, November 27, 2019 7:47 am

Korey Lee | INMA

In today’s competitive and crowded news market, finding and retaining loyal readers is an essential component of sustainability for news organizations. After all, with so many competing ways to access news, reader loyalty is hard to come by.

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South China Morning Post Uses AI to Track Reader Loyalty

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