Upstart Sony E-Reader to Offer 'Wall St. Journal,' 'N.Y. Post' Subs

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By: E&P Staff Sony said Thursday that it will offer subscriptions to The Wall Street Journal and New York Post on its new electronic reader.

In addition, Sony will offer a daily summary of news for owners of the e-reader.

Sony will be the exclusive seller of the Post's digital edition, which is expected to launch in January.

The move by the two News Corp.-owned newspapers underscores the rising competition to Amazon's Kindle device, which has dominated the market for newspaper and magazine subscriptions on e-readers. The Journal also offers subscriptions through the Kindle.

Sony said the Journal will cost $14.99 a month for its digital edition. A subscription to MarketWatch news and columns will cost $10.99 a month. The Post subscription will cost $9.99 a month.

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