Web Editor Moor of 'Dallas Morning News' Moving to Yahoo

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By: Joe Strupp Anthony Moor, deputy managing editor/interactive at the Dallas Morning News and considered one of the top Web editors in the country, is leaving the paper for a job with Yahoo.

A memo to staffers late Wednesday from George Rodrigue, Morning News managing editor, announced the move. Rodrigue wrote that Moor "has dramatically improved dallasnews.com." He also noted that Moor, a former Web editor at the Orlando Sentinel, had also increased monthly unique users by 186% since arriving in July 2007.

His new Yahoo post, according to the memo, will be to head up that Web site's local news efforts. Moor could not be reached for comment, but his office confirmed the information to E&P. He is expected to stay on until Thanksgiving, at which time Linda Leavell will take over.

Rodrigue's memo follows:

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From: Rodrigue, George
Subject: Anthony Moor's moving to Yahoo!'s local news team

Colleagues,

I'm sorry to say that Anthony Moor, our deputy managing editor for interactive news, is leaving us to take a job at Yahoo!.

In just over two years, Anthony has dramatically improved dallasnews.com. He played major roles in launching our community pages, rebuilding sportsday.com, integrating GuideLive.com into the new Zvents platform, building our beat-blogging system, bringing better commenting tools to our Web sites, and updating HSGT. He also pushed many under-the-hood improvements that were critically important to our success on the Web. For instance, he dramatically increased our outreach in social media, improved our search-engine optimization performance, and led various integration efforts with Yahoo! and The Associated Press.

Our monthly unique visitors are up 186 percent since Anthony's arrival in July of 2007. That kind of improvement comes only from a rare combination of intellect and passion. Anthony brought both to the newsroom, every single day.

The good news for us is that Anthony's new job, as lead editor of Yahoo!'s local-news effort, means we'll likely be staying in touch with him.

Anthony will be with us through Thanksgiving, after which Linda Leavell will be in day-to-day charge of our Interactive team.

Please join me in thanking Anthony for all he has done for us, and congratulating him on his new opportunity.

g

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