In an era of rampant misinformation, journalists tend to focus on the bad players, like social media companies that care more about their bottom line than the wrong information that washes over their platforms. But we tend to do a lousy job at focusing on our own biases, which can unintentionally lead us to misrepresent facts, provide incorrect or incomplete reporting, and create the perception of misinformation we’re all trying so hard to combat.

In theory, retention is the art and science that measures both short- and long-term effectiveness in continuously retaining new and recurring customers. The difficulty, however, is that in the application, retention tactics usually involve a high degree of finesse, pricing strategy, data assessments, marketing communication and logistical acumen. Here are six things that are essential to the immediate and future sustainability of your advertiser or subscriber base retention.

In newsrooms across the country, editors bear heavy responsibilities — leading the newsroom, determining what stories should be told and who is best positioned to tell them, challenging assertions, developing talent, elevating journalism — all while maintaining an unwavering commitment to the public’s interest. Their names may not always be as familiar as bylined reporters or celebrated columnists, but their insight, experience and leadership are indispensable. We hope you enjoy meeting this exemplary group of E&P’s 2022 Editors Extraordinaire.

Advertising, events, sponsorships, newsletters and paywalls are critical revenue streams for news media. Although not entirely new, philanthropy as a revenue stream is quickly becoming a welcomed funding source for both nonprofit and for-profit news operations.

The nonprofit Baltimore Banner is taking shape and preparing to launch soon. Its website will come first this summer, followed by the mobile app about three months later. The launch date hasn't been announced yet, but the pricing model for a Banner subscription will be comparable to The Baltimore Sun. And it will draw revenues from three sources: philanthropy, subscriptions and limited advertising.

“The Great Resignation” created a job market so competitive that candidates are interviewing companies with the same if not more scrutiny than hiring managers. Give yourself and your newsroom an advantage by making the interview process inviting, inclusive and full of opportunities for candidates to shine.

Dozens of surveys have confirmed a lack of trust in the media among middle-aged and older people. When SKEMA PUBLIKA, the think tank of SKEMA Business School, surveyed media posts from 2.8 million people ages 18-24 on five continents, they came to a surprising conclusion — young people also share a deep, widespread distrust in traditional media on a global scale.

Propaganda abounds, and now it’s easier than ever to create and digitally distribute propaganda, like deep-fake videos — or “deepfakes,” as they’re sometimes called. E&P reached out to Facebook and Twitter to learn how big of a problem deepfakes are on their platforms and what they’re doing to detect them and squash them when they’re used as propaganda, disinformation or to harass.

When Luanne Rife, a longtime journalist with The Roanoke Times, left the paper in early 2021, a nonprofit interested in supporting quality journalism approached to ask her opinion about the viability of an online-only news outlet. This led to a $100,000 grant. The grant and a matching amount were the seed money to develop The Cardinal News, which launched in September 2021.

Attacks on media companies are escalating. It’s hard to pinpoint whether cybercriminals strategically target media companies or whether the criminal net is just so widespread that it ensnares news outlets almost incidentally. But news businesses around the world have found themselves on the receiving end of hacks, breaches and ransomware demands, perhaps the most insidious of them all.

A court in Pakistan’s capital on Monday ordered police not to arrest several journalists without its permission, days after complaints were lodged accusing the TV anchors of inciting hatred against the military.

I predicted in 2019 that USA Today’s print edition would fold in two years. That hasn’t happened.

A Florida law intended to punish social media platforms like Facebook and Twitter is an unconstitutional violation of the First Amendment, a federal appeals court ruled Monday, dealing a major victory to companies who had been accused by GOP Gov. Ron DeSantis of discriminating against conservative thought.

The Mary Dedinsky Graduate Journalism Scholarship will honor Mary Dedinsky’s (BSJ69, MSJ70) long-time service to Medill and the broader journalism profession.

Platform takes "unprecedented action" to address content guideline violations since invasion.

The synonym for search finds itself in big antitrust trouble.

Katharine Graham, the formidable owner and president of the Washington Post Co. who served for almost 30 years as publisher of the organization’s flagship newspaper, the Washington Post, will be celebrated on a new United States forever stamp in the Distinguished Americans definitive series.

Authorities in Ethiopia's northern Amhara region have arrested four employees of a U.S.-based online media outlet, while the whereabouts of two others was unclear, the outlet said on Sunday, in the latest round of arrests involving media.

Following the racial reckoning amid the 2020 protests, heads of broadcast, cable, digital and print media became more diverse. Here’s how the new guard is guiding coverage.

The Air Force is "reviewing" a new mandate that prohibits foreigners from using their electronics during official flights, after the incident.

A case for doing nice things that are not strictly pro business ...

Brian Stelter’s interview with failed Senate candidate Kathy Barnette was an odd choice that surfaced some worthwhile thoughts about media coverage.

A multi-platform news organization established by The Venetoulis Institute for Local Journalism has teamed up with “Your Public Radio” — the main NPR Member station serving Baltimore — for the creation of a joint operating agreement that will allow each organization to work collaboratively “to deliver quality journalism” across the state of Maryland.

The Russian State Duma should withdraw a draft law that would facilitate the arbitrary shutdown of media outlets and increase the number of journalists prosecuted for sharing information, the Committee to Protect Journalists said Wednesday.

Student journalists account for around one-in-ten state capitol reporters in the United States (11%), according to a recent Pew Research Center study. In some states, however, they account for a much larger share of the statehouse press corps, with notable increases in some places since 2014.

We need the work journalists do to remain a free and independent nation, with power residing ultimately in the hands of its citizens.

The massacre in Buffalo exposed not just violent racial hatred but the legacy of inequitable policies from years ago.

Advertiser retention, digital subscriptions, & getting that "yes" your sales team is looking for...all of this (& more) during this FREE May 13th, virtual conference. Make sure to register now for "The Intersection," hosted by Broadstreet Ads at 1pm on Friday May 13th!

The Argus-Press in Owosso, Michigan, replaced its local workflow with the cloud-based ProImage NewsWayX production workflow to enjoy the cloud-based solution's speed and flexibility.

Families often lived in multiple places, posing an challenge when placing obituaries. So AdPortal Obituaries from iPublish Media Solutions now allows funeral homes and soon private parties to publish an obituary to any additional newspaper in the Memoriams network, including 3300 plus newspapers, without double entry.

Doorfront Direct, the nation’s largest magazine and catalog delivery network, announced this week that Lee Enterprises, the leading provider of news and information in 77 U.S. markets, has launched weekly magazine delivery in Tulsa, Oklahoma, with plans for other markets under way.

Help us recognize the heart and soul of our industry, the leaders who help us produce quality products each day while keeping an eye on our bottom lines! Nominate a colleague today so we can salute them and share their ideas to the global news publishing industry, in our 2022 class of "Operations All-Stars!" Don't wait because we'll be featuring "All-Stars" each month!

Formed 40 years ago, the PAGE Cooperative has served generations of newspaper leadership and is noting a rising interest in new membership. PAGE bands members together with a common objective of controlling costs but with additional benefits of best practices, advisory and intervention during shortages.

Stacker’s newsroom tackles data-rich topics to produce and distribute stories to their news network, built on a partnership model similar to how local news organizations work with AP and Reuters for wire content. They invest dozens of hours in data projects so that they can be shared as stories and data assets for journalists and Stacker partners, allowing newsrooms of all sizes to tap into data reporting for their area.

A recent Editor & Publisher sponsored webinar explored four demographic shifts that will impact the obituary market, and covered recommendations of what newspapers can do to secure the future for their most important local content.

Over 40 years ago an invoice that accidently landed on the wrong desk, sparked an initiative to band the newspaper industry together.  That invoice was addressed to a large newspaper chain but was received by a publisher at an independent paper.  When he saw the difference in pricing from the same supplier, the idea was born to form a purchasing cooperative for newspapers.

NPR's Senior Vice President for News and Editorial Director Nancy Barnes has announced new roles for Edith Chapin and Terence Samuel.

Mary-Ellen Deily is joining The Washington Post's Health and Science team to help edit and produce the weekly Health and Science section.

Damian Paletta has been named deputy business editor with The Washington Post, helping to lead the staff in a time of continued growth and ambition.

The Opinion team has announced two new full-time team members: Adrienne Shih and Adam Westbrook.

What the 34-year newspaper veteran brings to the role of publisher is a well-rounded familiarity of the inner workings of the news business.

Kevin Swanson will lead the fund, which provides critical, short-term assistance to Bay Area residents in need.

Pete Williams has been with NBC News since 1993. Before that, he worked on Capitol Hill and in the news business in his home state of Wyoming.

Condé Nast this week named Rachel Wilkerson Miller editor in chief of Self, its 43-year-old wellness brand. Wilkerson Miller comes from Vox.com, where she launched Vox’s first-ever dedicated service journalism hub.

Amy L. Kovac-Ashley is joining The Lenfest Institute as head of national programs to expand its grantmaking and support of local news around the United States.

Campbell Brown, the veteran news anchor who has served as Meta's vice president of news partnerships since 2017, is being promoted to oversee a new global media partnerships team at the company, Meta sources tell Axios. Why it matters: The new role will allow Brown to focus on broader media partnerships in addition to news. New regulations around the globe are forcing tech firms like Meta and Google to pay to host news content.

David Meadows, general manager of the Jefferson City News Tribune in Missouri died May 11 at the age of 58.

In elegantly winding articles for The New Yorker loaded with inventive imagery, he wrote more like a fan than a sports journalist.

On Thursday, May 12, Morley Piper passed away at 97 years young.

Ron Martin, a former longtime editor of the Atlanta Journal and Atlanta Constitution who oversaw the merger of those newspapers after he edited USA Today, died Saturday, May 14, according to his family.

Richard Wald, a longtime journalist who helped build ABC News into a powerhouse following a career in newspapers, has died. He was 92.