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Getting back to resourceful content to help sales and revenue

Newspapers need to better understand their readers’ lives and consumer behavior so they can get creative, custom and aggressive in delivering the resources readers need. Leading this charge is no easy feat. However, leveraging a strategy of resource and reliability provides a potential future for more advertiser-safe content.

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The Harvey World Herald is a neighborhood newspaper covering the community of Harvey, Illinois, south of Chicago. The publication was started in October 2021 by Amethyst J. Davis, a Harvey native. Right now, it's just her. She’s wearing all the hats and advertising has been a hard sell. But, she's determined to expand the publication and bring on more people.
The newspaper pros working in news publishing operations and logistics not only understand every department’s mechanics (beyond presses and equipment), they often contribute new thinking and concepts to help uncover profitability. Operations All-Stars — a joint project between E&P and the International Newspaper Group — recognizes three winners, plus three additional runners-up, as this year's top talent.
It's important for managers to take stock of what percentage of their time they spend leading versus doing. By leading, this means managerial tasks like project management and enabling your team to do the work. By doing, it means completing the vital functions that keep revenue flowing.
How reporters cover the first few hours and days of politically-charged events like the FBI's search of Mar-a-Lago is vital to properly informing local and national readers. The subjects will obviously be different. But as New York University journalism professor Jay Rosen suggests, reports should be mindful of the distinction between the properly political and the unduly politicized.
Newspapers are experimenting with text-to-audio software that allows readers to listen to stories and articles instead of reading them. Neighbor-to-Neighbor News is one such newspaper publisher. This group of newspapers focuses on hyperlocal coverage and has about 4,000 subscribers. Grant Hamilton, the publisher, says it’s a budget-friendly step to enter the audio space.
Abortion is not just a charged political issue. It is also a deeply personal issue, said an International Center for Journalists editor who offered tips for journalists on how to approach the topic. ICFJ Managing Editor Devin Windelspecht compiled a list of resources and tips for journalists with Jamaija Rhoades, associate editor for International Journalists’ Network, ICFJ’s website.
Capital Region Independent Media is taking fresh approaches to legacy models in ways that serve both residents and local businesses. The company is keeping community news in upstate New York and the Vermont Lakes Region with its print and digital products while expanding the resources it offers residents and local business owners. Many of the newspapers owned by Capital Region Independent Media have been serving their communities for more than 100 years.
The great and well-respected always have a more human story to tell than just the achievements that have earned them respect and even legendary status. Burl Osborne is one of these very human individuals who reached the pinnacle of the journalism profession despite a lifelong health issue. “Burl: Journalism Giant and Medical Trailblazer” is the latest biography from author Jane Wolfe. It is due out this month in hardcover.
As the publisher and CEO of Afro-American Newspapers, Dr. Frances “Toni” Draper is both a news innovator and a steward of a Baltimore-based family legacy spanning 130 years. Her great-grandfather, John Henry Murphy, started the newspaper 130 years ago with just $200 he borrowed from family members. Today, the Afro-American — or just “The AFRO” — focuses on local news for Baltimore, Washington, D.C., and the suburban-Maryland corridor in between.
The phrase “sustainable local news model” is one of the most talked-about topics these days. It’s top-of-mind for everyone in the industry and the lead topic in many funding conversations. To understand sustainability, let’s explore the basic concepts of a local news publishing model.
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Latest Industry News
Pittsburgh Post-Gazette (PG) employees in the Teamsters, Pressmen, Mailers and Typographical unions announced last evening their plans to walk off their jobs in protest of a lack of agreement regarding healthcare coverage.
The Chicago Sun-Times has dropped its paywall with the debut of a membership program.
After Jeff German of the Las Vegas Review-Journal was found dead, his fellow reporters knew they would have to investigate his death before they mourned it. Now a suspect is behind bars.
ProJourn has announced a $1.3 million grant, signs up new law firm partners and releases landscape report.
Latinos remain grossly underrepresented in the media industry and are significantly more likely to perform service roles, according to the Government Accountability Office’s (GAO) newest report on Latino representation in film, television, and other publishing entities.
Free speech ideals and heated political themes prevail on these sites, which draw praise from their users and skepticism from other Americans.
SCPA recently reviewed and updated the Guide to S.C. Public Notices, which is a free digital resource created to help S.C. newspapers navigate public notice and legal advertisement laws.
“Hard Fork,” a new podcast from The New York Times, explores stories from the wild frontier of tech and the future that’s already here.
A set of INN Index Fact Sheets showcases three major models of nonprofit journalism, showing how the geographic scope of an outlet’s coverage affects total revenue, staff size and target audience.
Herschel Walker, the GOP Senate nominee in Georgia, said Monday that he plans to sue a news website after it reported he paid a woman to have an abortion in 2009.
The tumultuous saga of Elon Musk’s on-again off-again purchase of Twitter took a turn toward a conclusion Tuesday after the mercurial Tesla CEO proposed to buy the company at the originally agreed-on price of $44 billion.
This is The Wall Street Journal's latest step to introduce the paper to younger and more diverse audiences.
Journalists pleading with regular people to republish their images of a natural disaster has become an almost daily ritual on social media, where local, national and global outlets search constantly for newsworthy images taken by regular people.
STN Video has announced it will be powering video on PressReader’s Branded Editions platform, an innovative digital publishing SaaS solution for publishers wanting custom digital editions for the web, via apps, and as kiosks.
The Wisconsin Newspaper Association Foundation will induct five distinguished industry leaders into the Wisconsin Newspaper Hall of Fame on Thursday, Nov. 10.
"Like other Trump lawsuits, this one lacks substance — more bluntly, it’s garbage — with its only utility being as a guide to this country’s wide-ranging First Amendment protections."
Journalists might consider reminding their audience about what’s required to register and vote in their state.
“Alaska Daily” premieres Thursday night at 10 p.m. ET on ABC.
A study published in Journalism and Mass Communication Quarterly says many journalists have come to see editorial endorsements as a liability.
Industry Partner News
Today, Column announced that the Maine Press Association has joined their Partner Program as the first New England member.
E&P’s publisher Mike Blinder will host a conversation with Imtiaz Patel, chief executive officer of The Banner and its parent company, The Venetoulis Institute for Local Journalism. Patel will share with our audience what it takes to launch a nonprofit news start-up from scratch and how the Banner is doing now — four months into its mission to become Baltimore’s "leading provider of news and lifestyle content.”
Publishers today are very focused on the long-term objective of digital transformation and are now confronted with a new challenge of declining audience levels.  How can you make digital progress if audiences are declining?  Are there ways to reverse the trends?  What are the key levers in the publisher toolkit to leverage data and grow audience?
Andrew Conte, founding director of the Center for Media Innovation at Point Park University, has been receiving wide industry acclaim for his latest book “Death of the Daily News,” which tells the story of how residents in one Pennsylvania community have identified and sorted local news and information since their local newspaper stopped publishing after 131 years.
There is no question that many news publishers are now looking to increase top-line revenue by locking down sites and focusing on digital/print paid subscriptions. However, The Press of Atlantic City is doing quite the opposite by launching a FREE monthly mailed community newspaper.
Newsletters aren’t only a viable news and information tool; they can play a huge role in the future of the industry's bottom line. Email newsletters reach our consumers in ways they embrace and are a rapidly growing method of getting to what might be otherwise difficult demographics.
Facts and data don’t lie. One company controls the infrastructure of digital advertising, everything from the ad server to ad exchanges to ad tools, the programs publishers use to sell ads, advertisers use to buy ads and the exchange where deals take place. That company — Google — works hand in hand with Facebook and holds a digital advertising monopoly squeezing the life from newspapers.
John Newby is no stranger to planning successful events for the news publishing industry, having hosted dozens of well-attended conferences as founder of the 360 Media Alliance. “Our mission has always been to provide a quality event at a reasonable price,” stated Newby. “This event is no different, as we have secured accommodation at the downtown Harrisburg Sheraton for only $129 per night. Couple that with a $299 registration fee which includes lunch, breaks and even a free cocktail reception, and you have truly a great buy!”
#NewsMedia Stocks of Interest
Former Washington Post managing editor Kat Downs Mulder has been named senior vice president and general manager of Yahoo News.
Leanne Abraham joins the Graphics department, drawing on a background in cartography, GIS and data visualization.
Mariya Abdulkaf will be joining the Video department as supervising audience editor.
Livia Albeck-Ripka, who has reported for The New York Times in various roles for several years, including a five-month temporary stint on Express this year, will be joining the newsroom permanently, reporting for the team from California.
Scott Dodd has been promoted to National’s director of news, in which he will oversee all live and breaking news coverage.
Stuart Leavenworth will supervise a team of reporters in the United States and overseas examining the biggest players influencing climate and environmental actions worldwide and the impact of those decisions on the planet and us.
Niha Masih will start at the Seoul hub on Dec. 5.
CNN Anchor and Correspondent Amara Walker will anchor "New Day Weekend," along with Boris Sanchez, it was announced.
A leader in public radio and local news, LaFontaine Oliver brings over 20 years of experience in both regional and national markets to NYPR.
Industry Obits
Henry Fuhrmann, a retired Los Angeles Times assistant managing editor, died Sept. 14 at age 65.
John C. "Jack" Thomas spent more than 50 years as reporter, editor, columnist, TV critic and ombudsman with The Boston Globe, though he preferred the title, writer. It is long form journalism that mattered most to him.
He covered four presidencies in a 52-year career and never worried about “offending those in power in pursuit of answers,” one former White House press secretary said.
John Zappe, an award-winning journalist who was twice nominated for a Pulitzer Prize, and later helped Knight-Ridder, Belo Interactive and the Los Angeles Newspaper Group develop leading online media sites, died Wednesday, Sept. 28. He was 70 years old.
Norman Causey, long time Federal News Network host and columnist who went by Mike, and a fixture in the Washington, D.C. news scene for more than half a century, died Monday, Sept. 26. He was 82 years old.
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