Videos

Amplify Ohio: Addressing Health Disparities Impacting …

2/20/2021
In this segment of E&P Reports, Nancy Lane, CEO of The Local Media Association who is helping fund and guide the project, along with: Shana Black, founder and publisher of Black Girl Media; Kevin Lloyd, founder and chief executive officer of Columbus Black and Ken Schneck, editor of The Buckeye Flame speak on their common goals to help address the health care disparities their readers experience, plus other common topics of concern their communities share with each other.

The Internet Archive: Providing Universal Access to …

2/13/2021
In the segment of E&P Reports publisher Mike Blinder has a lively conversation with Brewster Kale, founder of The Internet Archive. Kale speaks about how he feels about digital privacy, the future of content distribution and compensation, and why the preservation and access to historical content is a matter of paramount importance.

New Jersey Weeklies Go Non-Profit

2/9/2021
New Jersey Hills Media Group, which serves 50 communities in north central NJ, is now transitioning to ownership by a new non-profit entity, the Corporation for NJ Local Media (CNJLM) which has a mission to “build strong communities through journalism and civic engagement.” Learn more about how this sale took place and what plans are underway in converting this family-owned group to a non-profit local news entity.

HD Media Takes on Tech Giants Google & Facebook

2/2/2021
HD Media, the West Virginia-based publisher of the Charleston Gazette-Mail & the Herald-Dispatch, is making its own news with the recent announcement that they have filed a federal antitrust lawsuit against Google and Facebook. The purpose is to hopefully help the entire industry receive some form of compensation from the 70% plus of local advertising revenue these tech giants make from the content they exploit.

Checking-In on the Locally Owned Silver City (N.M.) …

1/26/2021
It wasn’t too long ago that the family-owned Silver City (N.M.) Daily Press Publishing Co. announced  that it would print its final edition. But, 24 hours later, it was still printing under new, local ownership. It was then-general manager Nickolas Siebel (now publisher) who quickly reached out to local civic leaders for help in putting together a loan to allow him to keep this hometown paper alive.

Trib Total Media, Proudly Printing 7-days a Week

1/16/2021
Printing 300,000+ dailies, 160,000+ weeklies and 180,000+ shoppers, Trib Total Media (TTM) still has a strong commitment to print along with a full-service agency as well. And even in a COVID-19 impacted marketplace, TTM achieved close to 90 percent of last year’s revenue. 

Local Community Newspaper is Printing Again!

1/12/2021
The Webster-Kirkwood (MO) Times is back in print following their shutdown in March due to Covid-19. The comeback is due to donations from loyal readers and the focus and energy of managers who worked with the local business community to craft a deal to keep this paper printing! E&P goes one-on-one with two of the Webster-Kirkwood (MO) Times’ manager/owners.

Maximizing Media Ad Sales in the New Year

1/4/2021
Industry sales guru Ryan Dohrn is a globally recognized media revenue consultant. In this segment of E&P Reports, E&P publisher Mike Blinder, who also has a sales consulting background, goes one-on-one with Dohrn to discuss what tactics he would recommend to any media sales rep in order to prosper and win in 2021.

Local Media is Winning the COVID Battle for Eyeballs …

12/12/2020
A recent study conducted by The Whitman Insight Strategies Initiative and Creative Circle Media Solutions takes a deep dive into how a global pandemic has affected the actual feelings and emotions of local media consumers. One of the key takeaways revealed  from "The Covid-19 Societal Impact Study" is that even though half of those polled say that they lack confidence in news media, those perceptions do not extend to local community media, where those same viewers and readers state they have a much higher trust. Moreover, when asked where they go for essential information about COVID-19, local news scored much higher than cable news and social media channels.

Local Investors Saved This Newspaper and Then Bought …

12/6/2020
In this segment of E&P Reports, Editor and Publisher's Mike Blinder interviews Coastside News Groups publisher Debra Hershon and editorial director Clay Lambert on how they were able to find investors to invest in local journalism and what it takes to build and maintain a local media company that is owned by local investors.

Schneps Media is Rocking New York With Hyperlocal Free …

12/1/2020
Mike Blinder, publisher of Editor and Publisher Magazine, learns from Joshua Schneps, CEO and Publisher of Schneps Media, what drives this company’s success and how they continue to grow audience in the nation’s largest media market.

Managing Via Metrics = Profits for News Media …

11/21/2020
John C. Tompkins left college his junior year to buy his first newspaper. Today, he is the owner of News Media Corp., which owns 65 papers serving smaller cities and towns with populations of 5,000 to 50,000.

Vision25: Building Racial Equity in Newsrooms

11/15/2020
Vision25: "Building Racial Equity in Newsrooms” is a new initiative with a goal to be a major catalyst creating social change within journalistic institutions that help newsrooms be anti-racist and collaborative...

The LGBTQ+ Reader is Big Business for Aequalitas Media

11/4/2020
Aequalitas is Latin for “equality.” But there is very little equal to today’s struggling media outlets at the growing Aequalitas Media Group, who now owns eight publications …

Free Report Shows Huge Content Marketing Opportunity

10/27/2020
The Branded Content Project today released the results of a report on content marketing in collaboration with Borrell Associates Inc., which found that, despite the effect Covid-19 had on businesses, content marketing remained relatively steady and is projected to be more of a priority in 2021. In this segment of E&P Reports, Mike Blinder speaks with Julia Campbell of the Branded Content Project and Corey Elliott of Borrell Associates about the report's findings and what local media can do to seize the opportunities of content marketing.

Publishing During A Pandemic

10/20/2020
"Publishing During a Pandemic" is a new free authored by Dr. Samir Husni, Director of the Magazine Innovation Center at the University of Mississippi’s School of Journalism and New Media. In this segment of E&P Reports, E&P publisher Mike Blinder goes one-on-one with Husni to gain what insights he learned through the new book as well as how he feels about the future of news publishing and the survival of printed media.

Checking-in with Gordon Borrell on State of the …

10/13/2020
One of the most anticipated media studies is the yearly release of the Borrell Associates’ Local Advertiser Survey where thousands of local advertisers complete more than 40 questions, yielding …

Non-Profit, Pure Play Daily Memphian is Making News in …

10/6/2020
In Memphis, Tenn., the Daily Memphian just celebrated its second anniversary. The website currently boasts more than 14,000 digital-only subscribers each paying an average of $9/month for the content …

The Future of Local News Media: Hear from Experts

9/24/2020
This one-hour roundtable is a discussion on the future of news media. Topics include: Will reader revenue ever rise to a level to fund our newsrooms; how to recruit and maintain talent in turbulent times; should local media be compensated by Facebook & Google for the content these platforms monetize; how is hedge fund consolidation affecting the industry; and what does the future hold.

A Check-in with the Tampa Bay Times, Now Printing 2 …

9/16/2020
Many people were shocked last April when the Tampa Bay Times, the flagship newspaper of the Poynter Institute and the largest newspaper in Florida, made the decision to reduce its print frequency to …